The Story of Alawdeen Jewellers

In 1980, a young man from a humble agricultural background stepped into the bustling streets of Colombo with nothing more than determination and a desire to build a better future. He was just 20 years old — far from home, but driven by the belief that hard work could change the course of a life.

Those early years were filled with grit and exploration. From 1980 to 1985, he dived into multiple trading ventures, dealing with various products and learning the rhythms of the business world. But among all the opportunities he explored, one commodity stood out to him above the rest — gold.

To him, gold was more than a product; it was an unwavering asset. No matter the time or circumstance, gold remains a valuable asset. Its stability, purity, and lasting value inspired him. Recognizing its potential, he invested in gold not just as a trader, but as someone who believed in its ability to secure a future. Slowly but steadily, he allowed his investments to grow.

Since 1985 to the year 2000, his fascination with gold transformed into a passion for craftsmanship. What began as bullion trading soon evolved into a deeper interest in jewellery — the art, the detail, the meaning it holds in people’s lives. This passion marked the beginning of a new chapter.

And so, in the year 2000 Alawdeen Jewellers was born.

From a young trader with big dreams to the foundation of one of Sri Lanka’s respected jewellery businesses, the story of Alawdeen Jewellers is rooted in resilience, vision, and an unshakable belief in the value of gold. Today, the brand stands as a symbol of trust, quality, and generations of craftsmanship — built from the ground up, one gram of gold at a time.